beBOLD Blog - How to be Successful on Amazon & Walmart

Barcode Basics for Amazon Sellers: GTIN vs UPC vs EAN Comparison

Written by Denny Smolinski | Jul 13, 2024 12:08:09 AM

Key Highlights

  • Learn about: GTIN vs UPC
  • In the world of selling products, especially on big websites like Amazon, having GTIN and UPC barcodes is super important for knowing what's what.
  • With GTINs acting as a unique code for each product and UPC barcodes carrying this info in their design, they're both key to telling items apart.
  • To make sure everything's legit and follows the rules of online shops, getting your GTINs from GS1 US is a must-do step.
  • These codes aren't just about keeping things organized; they're vital for handling stock, moving goods around smoothly in supply chains, and running retail businesses well.
  • For companies wanting to reach customers all over the globe while making their processes more efficient, switching from using just UPCs to including GTINs makes a lot of sense.
  • By ensuring every product can be tracked back to its source with these codes,
  • GTINs and UPC barcodes hold an essential place in global trade by guaranteeing that items are genuine and can be followed through their journey.

Introduction

For Amazon sellers, figuring out how to identify products online can be tricky. It's really important to know the differences between GTIN, UPC, and EAN barcodes for managing your inventory well and putting up product listings on sites like Amazon.

These codes are super important because they help make buying and selling stuff around the world go smoothly.

Let's take a closer look at these product identifiers and see why they matter so much for your Amazon business.

Demystifying Product Identifiers for Amazon Sellers

For Amazon sellers, figuring out all the different product codes can be a bit overwhelming. It's really important to know how GTIN, UPC, and EAN barcodes differ because they help a lot with keeping track of your items and ensuring they meet international standards.

These barcodes, along with the International Standard Book Number (ISBN), are key players in global trade and supply chain management, ensuring that every product is identified correctly. On top of that, if you're selling on Amazon, you need to understand special codes like ASIN and FNSKU since they're essential for putting your products up on the site properly.

Using these identifiers right can make your products more visible and make things smoother when competing in the busy world of the Amazon marketplace.

GTIN vs UPC - what is the difference?

UPCs (Universal Product Codes), are a kind of GTINs (Global Trade Item Numbers). They're mainly used in North America. Think of it like this: every UPC is a GTIN, but not all GTINs are UPCs. So, you can say UPCs fall under the big umbrella of global trade numbers but they have their own special place within that category, specifically in the area of pricing and inventory management.

How are GTINs created?

To make sure every product can be spotted and tracked easily, they start by giving it a special company prefix. This bit shows who made the item. Then, they add an item reference number to point out exactly which product we're talking about. To top it off, there's a check digit thrown in to make sure everything adds up correctly. Getting this right is super important for knowing what product you have and keeping your stock in order.

 

 

What are the benefits of licensing a GS1 Company Prefix?

Getting a company prefix from GS1 makes sure your products are uniquely identified all over the world, which helps people trust them more. With this in place, you can keep track of your items accurately, manage your inventory better, and meet the requirements of big stores.

GTIN and UPC Barcode: Basics for New Amazon Sellers

For Amazon sellers, understanding GTIN (Global Trade Item Number) and UPC (Universal Product Code) is super important. The GTIN helps identify products all over the world, while the UPC is more focused on North America for identifying items.

These codes are key in keeping track of how much stock you have and making sure your products show up right when people shop online at places like Amazon and Walmart. In short, if you're running a business online, getting to grips with these identifiers—GTIN and UPC—is essential because they help manage inventory well and ensure your product listings are spot-on.

What is a GTIN and Why is it Important?

A GTIN, short for Global Trade Item Number, acts as a special code that's really important for keeping track of items in stock and making online sales go smoothly. By getting to know how crucial it is, you can make sure you're following Amazon's rules, help more people see your product easily, and make trading across the world a lot simpler through international trade.

How UPC Barcodes Facilitate Global Trade

UPC barcodes are super important for businesses around the world because they make it easier to identify and keep track of products when trading with others. These codes, which you often see in stores across North America, help keep everything organized by making sure each item has its own special number.

This way, companies can manage their inventory better and make sure everyone involved in moving products from one place to another knows exactly what's going on. With a unique code for every product, UPC barcodes play a key role in keeping stock levels just right and making buying and selling stuff smoother, especially in retail operations.

In the big picture of global trade, these barcodes are essential tools that help businesses run smoothly and reach out to more customers worldwide.

How to Obtain and Manage Your Product Identifiers

For Amazon sellers, it's really important to get and handle things like GTINs, UPC barcodes, ISBNs, and ASINs right. To make sure you're getting the real deal when it comes to these identifiers, going through a reliable source such as GS1 US is your best bet.

They give out unique numbers for products that meet what Amazon expects, including your product's GTIN. This is crucial for obtaining and managing your product identifiers, such as your ASIN, on Amazon.

When dealing with product identifiers, you've got to keep an eye on which ones go with each item. You also need to update them if something changes and double-check they’re correct in your product listings. Doing this makes keeping track of inventory smoother helps avoid having the same listing more than once and can even boost how well you do selling stuff on Amazon.

There are some items that might not need a GTIN at all but figuring out if yours qualify requires understanding Amazon’s rules about exemptions pretty well before trying to list those products without one.

Steps to Acquire a GTIN for Your Products

To get a GTIN for what you're selling, start by signing up with an organization like GS1 US to get a special company prefix. This set of numbers at the beginning of your GTIN shows off your brand.

With this company prefix in hand, you can create unique GTINs for each item by adding different numbers to it. It's crucial that every product has its own number so people know exactly what they're looking at.

Make sure these GTINs are real and registered correctly with GS1. Doing this keeps things smooth on Amazon since it matches their rules and helps everyone know precisely which product is which.

When putting your items up for sale on Amazon, don't forget to put the right GTIN in the details about what you’re selling. This step stops mix-ups and makes sure shoppers have all the info they need about what they might buy.

Registering UPC Barcodes: A Step-by-Step Guide

Getting UPC barcodes for your items is pretty easy. The simplest method to get these barcodes is by buying them from a trustworthy barcode seller. With quite a few companies out there offering this service, it's crucial to pick one that gives you real deal barcodes.

When you buy UPC barcodes, what happens is you're given a special 12-digit number for every product of yours. This number gets turned into a UPC barcode which can then be put on the packaging or labels of your products.

Making sure your UPC barcodes are set up right and follow Amazon's rules matters big time. By adding the correct UPC barcode in your listings on Amazon, it makes identifying each product easier and helps make selling stuff smoother.

Leveraging GTIN and UPC for Successful Amazon Selling

Using GTINs and UPC barcodes can really help Amazon sellers do better. These codes are like unique tags for products that make keeping track of inventory easier, stop the same listing from showing up more than once, and help products show up higher in search results on Amazon.

When sellers add the right GTIN or UPC barcode to their product listings, it makes sure each product is identified correctly. This leads to products being easier to find by customers, which makes shopping a smoother experience for them. As a result, sales go up along with how happy customers are. This is especially important for brand owners who have a large inventory to manage and need to classify their products accurately for successful selling on Amazon.

Amazon knows how crucial real GTINs and UPC barcodes are for knowing exactly what each product is and asks all sellers to follow their rules about them. By leveraging these codes and providing accurate product information, Amazon sellers can improve how well they sell things and stay ahead in a market where there is a lot of competition.

Enhancing Product Visibility and Searchability

When you add correct GTINs or UPC barcodes to your product listings on Amazon, it really helps people find what they're looking for. If someone is searching for something specific on Amazon, having the right GTIN or UPC barcode makes sure that the exact item shows up.

By making sure each of your products has its own unique identifier like a GTIN or UPC barcode, you're helping them show up better in searches. This means more people see what you’re selling, which can lead to more sales.

Adding these identifiers also stops the same listing from showing up twice and makes sure all the details about your product are right. This leads to happier customers who are more likely to come back because they had a good shopping experience.

Inventory Management with GTIN and UPC

For Amazon sellers, managing inventory well is super important. Using GTINs or UPC barcodes for every item helps a lot with this. With these unique codes, sellers can keep an eye on how much stock they have, see how sales are going, and make their supply chain smoother.

By adding the right GTIN or UPC barcode to your product listings, you make sure your inventory counts are spot-on and avoid having duplicate listings. This way, each product stands out because it has its own special code that makes keeping track of stock easier.

Using GTINs and UPC barcodes really helps Amazon sellers get better at handling their inventories. It cuts down mistakes and boosts efficiency in operations. In turn, customers end up happier which can lead to more sales and higher profits.

The Transition from UPC to GTIN: What You Need to Know

Switching from UPC to GTIN marks a big move for Amazon sellers aiming to grow their business and make things run smoother. For years, UPCs were the go-to for tagging products, but now many companies are switching over to GTINs, and here's why.

With GTINs, you get recognized all around the world across various sectors and online platforms. This global acceptance makes it easier for businesses to deal with international markets and manage supplies better, helping them reach more people while keeping operations simple no matter where they are.

For those looking to make this switch smoothly, there's a clear path you should follow. Start by checking your inventory carefully; figure out which items need a new GTin label. Then grab these necessary numbers from someone reliable like GS1 US before updating your product listings and barcode stickers with these fresh digits.

It’s worth mentioning that moving from UPC codes over might mean tweaking how some of your systems work or changing up procedures slightly. But considering the perks—like making your products easier to find online improving how you keep track of stock levels,and opening doors wider into global trade—it’s definitely an effort that pays off for Amazon merchants.

 

 

Understanding the Shift and Its Impact on Sellers

Moving from UPC to GTIN is a big deal for those selling on Amazon and in the retail world generally. Before, everyone used UPCs to tell products apart, but now GTINs are stepping in. They're not just another way to identify stuff; they make it easier for goods to be recognized all over the globe, including at the point-of-sale (POS).

For sellers, this change has lots of sides to it. With GTINs, your products get more attention, keeping track of stock becomes simpler, and selling things across borders gets a lot smoother. This system doesn't care where something's made or who made it—it works everywhere.

However, switching gears from UPCs means you've got some homework to do. You'll need to tweak how you do things so that everything lines up with what Amazon expects. Making sure your GTINs are legit and listed right on your product pages is part of the drill.

In essence, moving towards using GTIN instead of UPC opens new doors while also throwing a few hurdles along the path for Amazon merchants. If sellers really get what this shift means and adjust their game plan accordingly,

they can use these changes as a springboard into better positions within an always changing market scene.

Preparing Your Amazon Store for the Transition

Switching your Amazon store from UPC to GTIN needs a well-thought-out plan and careful attention. Here's what you should do:

  • Start by checking your inventory: Figure out which items need GTINs and understand how big of a change this is going to be.
  • Get real GTINs: Make sure you get these numbers from someone reliable like GS1 US, so everything goes smoothly with Amazon.
  • Change the info on your product listings: You'll need to swap out the old UPC codes for the new GTin ones in all of your listings. This helps make sure every product can be found correctly.
  • Print new barcode labels: Put these updated barcodes with GTINs on all of your products, taking off the old ones that used UPC codes.
  • Teach everyone involved: It's important that all team members know about switching to Gtin and why it matters for keeping track of products properly.
  • Keep an eye on things and make improvements as needed; watch how everything is going after making changes, adjusting where necessary ensure nothing gets missed during this switch.

By carefully addressing each step, you are preparing your Amazon store correctly to transition from UPC codes to GTINs, adhering to Amazon's regulations for product identification.

Frequently Asked Questions

What are the differences between GTIN, UPC, and EAN?

GTIN, UPC, and EAN are all codes that help identify products. GTIN stands for global trade item number and is used worldwide. In North America, they use a special kind of GTIN called UPC. Over in Europe, another version of GTIN known as the European Article Number or EAN is more common for product identification.

Can I use EAN as GTIN?

Indeed, EAN barcodes can act as a GTIN since they hold the necessary GTin information to uniquely identify products. It's worth mentioning that while these EAN codes are widely used, their usage tends to be more prevalent outside of the United States.

Can EAN codes be used in the US?

In the US, even though EAN barcodes can be used, UPC is the barcode format that's more commonly recognized and used across North America. This type of code is a big deal in retail and for products we buy every day. But it's worth noting that some stores or online marketplaces might still take EAN codes without any fuss.

Can a Product Have Multiple Identifiers?

Absolutely, a product can come with more than one identifier. When you have variations in the product like size differences, color options, or even different types of packaging, each version needs its own unique way to tell it apart. For sellers keeping track of their items and managing their catalog effectively is crucial. They use these various identifiers to make sure every item is distinct from another.

How Do I Convert My UPC to a GTIN for International Sales?

For sellers looking to take their products international, switching from a UPC to a GTIN is essential. By getting in touch with a reliable source like GS1, they can get themselves a company prefix. With this, creating genuine GTINs for what they're selling becomes possible. This step makes sure everything's up to par with worldwide norms and helps smooth out the process of engaging in global trade.

Is it Mandatory to Have a GTIN for Selling on Amazon?

For anyone looking to sell on the Amazon marketplace, having a GTIN is a must. This rule helps with proper product identification and keeps inventory management smooth. It also makes sure that sellers follow the guidelines set by Amazon. So, for every item you want to sell, you need to have a valid GTin ready.

What to Do If My Product Doesn't Have a UPC?

When a product lacks a UPC, sellers have the option to request a GTIN exemption from Amazon. This lets them put up their products for sale without needing a GTIN. On another note, there's also the choice of going with something temporary like using a placeholder GTIN until they can get their hands on an official one for what they're selling.

Is EAN 14 the same as GTIN-14?

Indeed, EAN 14 and GTIN-14 are two names for the same thing. They're both codes that have 14 digits and are used to identify big boxes or outer packaging of items. In the world of supply chain management and logistics, these codes play a crucial role by helping keep track of products as they move from one place to another.

Is a 12 digit barcode UPC or EAN?

In North America, when you see a barcode with 12 digits, it's usually linked to the Universal Product Code (UPC). This is a kind of GTIN that's mainly used for identifying products and scanning their barcodes. On the other hand, EAN barcodes are what you'll often find in Europe and these come with 13 digits.

Conclusion

For Amazon sellers, getting the hang of product codes like GTIN, UPC, ISBN, and ASIN is super important. These little numbers are a big deal when it comes to making your products easy to find and sell around the world. By using these codes right, you can keep track of your stock better and make your products stand out online which helps in selling more.

If you're thinking about switching from UPC to GTIN, it's going to take some careful planning so everything goes smoothly. When dealing with books on Amazon through ISBNs or just wanting to get the most out of ASINs for any product listing; knowing how best practices work can really pay off.

Getting these identifiers sorted and used correctly is key for doing well on Amazon amidst all its competition.